Privacy Policy

Last modified: December, 2025

Introduction

Kepo Games ("Kepo Games", "we", "our" or "us") is the developer, operator and publisher of mobile games, including the "PopTrix" mobile application ("App"). This Privacy Policy ("Policy") applies to the PopTrix game and any related services we provide.

Kepo Games is dedicated to protecting your privacy rights and making our practices regarding your personal data more transparent and fairer. Please read this policy, as it includes important information in respect of your personal data.

This Privacy Policy is designed to help you understand how we collect, store, use and share your personal data. This Policy applies whenever you install or interact with our App, or otherwise access or use any of our services.

Important Notice: We strongly urge you to read this Policy and make sure that you fully understand and agree to it. If you do not agree to this Policy, please discontinue and avoid using our App. You have the right to cease using our App at any time.

For any questions or concerns, please contact us via our email address: support@kepoo.id.

Table of Contents

  1. What types of personal data we collect
  2. Third-party services we use
  3. Tracking technologies
  4. Why we process your personal data
  5. How we use your data (We do NOT sell your information)
  6. With whom we share your personal data
  7. Sources of personal data
  8. Marketing and advertising
  9. Your privacy rights
  10. Transfer of personal data
  11. How we protect your data
  12. Children's privacy (Under 13 not permitted)
  13. Data retention
  14. Compliance with Indian laws
  15. Changes to this policy
  16. Contact us

1. What Types of Personal Data Do We Collect?

We collect personal data about you, which refers to any information that could potentially allow to identify you through reasonable means (such as email address or username). This section outlines how and when we collect and process personal data about you.

1.1 Account Information

If you decide to register an account with our App, we may collect your email address, username, and optionally, your profile picture. If you choose to log in or access our App through a social networking service (e.g., Facebook, Google), we collect your user ID, username associated with the social networking service, and any information you make public using that service or that the service permits us to access.

1.2 Payment Information

If you purchase virtual currency or items in our App, our third-party payment processors (Google Play Store, Apple App Store) will collect the billing and payment information required to process your charges. We do not directly collect or store your payment card information. This may include your postal address, email address, or payment information. Our payment processors may collect, process, store, and share information with us related to your purchases such as transaction IDs and purchase history.

1.3 Usage Information

When you use our App, we collect information about your interaction with our services for analytics purposes only. Such information includes gameplay data (levels played, scores, progress), purchase history, and data pertaining to your activities on our App, as well as information generated when you interact with our App (for instance, how and when you use our App, session duration, features used) and with the advertising served in our application (for instance, number of ads viewed, ad interactions).

1.4 Identifiers and Technical Information

When you use our App, we collect technical information such as:

1.5 Communication Information

When you contact us via email or through the support channels in our App, we collect the personal data you provide, which include your name, email address, and any other information you choose to provide in your support request or inquiry.

We do not knowingly collect, process or disclose any sensitive personal data such as racial or ethnic origin, political opinions, religious or philosophical beliefs, health data, or biometric data.

2. Third-Party Services We Use

To provide and improve our App, we integrate with various third-party services. Below is a comprehensive list of the third-party service providers we use and the purpose for each:

2.1 Advertising Networks

We use the following advertising networks to display ads in our App:

2.2 Analytics Services

We use the following analytics services to understand how users interact with our App:

2.3 Social Login Services

We offer integration with social networking services for easy login:

2.4 Payment Processors

We use the following payment platforms for in-app purchases:

2.5 Cloud and Infrastructure Services

We use cloud services for data storage and app functionality:

2.6 Push Notification Services

We may use push notification services to send you updates:

Note: Each third-party service has its own privacy policy and data collection practices. We encourage you to review their privacy policies through the links provided above. We are not responsible for the privacy practices of these third-party services.

3. Tracking Technologies

When you use our App, we use cookies, pixels, beacons, local storage and similar technologies ("Tracking Technologies"). These Tracking Technologies allow us to automatically collect information about you, your device, and your online behavior, in order to enhance your navigation in our App, improve our App's performance, perform analytics, customize your experience and offer you, for example, tailored content and advertisements that better correspond with your interests.

3.1 What Types of Tracking Technologies Do We Use?

When you use our App, we use the following categories of Tracking Technologies:

(a) Strictly Necessary Tracking Technologies: These Tracking Technologies are automatically placed on your device when you access or take certain actions on our App. These Tracking Technologies are essential to enable you to navigate around and use the features of our App, such as maintaining your login session and game progress.

(b) Tracking and Advertising Tracking Technologies: These Tracking Technologies collect information about your behavior in order to make advertising more relevant to you and to your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of an advertising campaign. The Tracking Technologies remember your activity, and that information is shared with advertising partners. Third-party ad networks utilize Tracking Technologies or similar technologies to deliver ads and monitor the performance of such ads. The collection of information through Tracking Technologies by such third parties will be governed by their own privacy policies and principles, which Kepo Games does not control.

(c) Functionality Tracking Technologies: These Tracking Technologies allow our App to remember choices you make (such as your language preference, sound settings) and provide enhanced and personalized features. For example, these Tracking Technologies are used for authentication (to remember when you are logged-in) and support other features of our App.

(d) Performance Tracking Technologies: These Tracking Technologies collect information about your activity (for example the duration of your use of our App), including behavioral data and content engagement metrics. These Tracking Technologies are used for analytics, research and to perform statistics (based on aggregated information) to improve our App's performance and user experience.

3.2 How to Manage Tracking Technologies

If you are accessing our App through a mobile device, you can withdraw your consent to personalized advertising experience on your device at any time by using your device settings as follows:

On iOS: Depending on the applicable iOS version, you may withdraw consent across all apps by either enabling the "Limit Ad Tracking" setting or disabling the "Allow Apps to Request to Track" permission in your iOS device settings. Depending on the applicable iOS version, instead of withdrawing consent on a device-wide basis, you may also have the option of withdrawing consent on a per-app basis by disabling tracking permissions for specific apps that appear under the "Allow Apps to Request to Track" setting in your iOS device settings (precise directions may differ depending on the applicable iOS version).

On Android devices: You may withdraw your consent in the Google Ads settings within your Android settings by enabling the "Opt-out of Ads Personalization" setting (precise directions and the name of the setting may differ depending on the applicable Android versions and device manufacturer).

Below is a list of useful links that can provide you with more information on how to manage your cookies:

4. Why We Process Your Personal Data

Any personal data we collect is being used in a way that is consistent with this Policy, and is used as follows:

Purpose Legal Basis
Provision of our App; customer support. We use your personal data, such as your username and email address, to provide you with our App and provide customer support. This includes, for example, allowing you to log-in, saving your game progress, or responding to your inquiries. The legal bases for processing this data are the performance of our contractual obligations towards you; your consent (where legally required); and our legitimate interests. Our legitimate interests in this case are the provision of our App and supporting our users.
Payments. We collect certain information about your payment instruments from our third-party payment processors, for the purposes of connecting your payment method to your account on the App, processing transactions, billing and maintaining purchase records. The legal basis for processing this data is the performance of our contractual obligations and our legitimate interests. Our legitimate interests in this case are provision of our App and processing your purchases.
Improve our App. We collect and analyze information about you and your usage of our App for the purposes of usability, quality, functionality and effectiveness of our App, including debugging to identify and repair errors, undertaking internal research for technological development and demonstration, and understanding user behavior patterns. The legal basis for processing this data is our legitimate interest. Our legitimate interests in this case are providing and improving our App and ensuring optimal user experience.
Analytics. We use personal data for analytics purposes to understand how users interact with our App, which features are most popular, how to improve user experience, and to measure App performance. This data is used solely for internal analysis and App improvement purposes. The legal bases for processing this data are your consent (where legally required) and our legitimate interests. Our legitimate interests include improving our services and understanding user behavior to enhance functionality.
Marketing and advertising. We use personal data (including Tracking Technologies) in order to provide you with advertisements in our App, including personalized and non-personalized advertising. We work with third-party advertising networks to display relevant ads to you. The legal bases for processing this data are your consent (where legally required) and our legitimate interests. Our legitimate interests in this case are providing you with relevant content and advertisements and maintaining a free-to-play app experience.
Integrity and security. We process certain information about you and your usage of our App to keep the integrity and security of our App, prevent fraud, verify your identity, detect and prevent cheating or unauthorized access, and enforce our policies and Terms of Service. The legal bases for processing this data are compliance with our legal obligations and our legitimate interests. Our legitimate interests in this case are keeping the integrity of our App; detection of fraudulent activities; prevention of cheating; and the safety of our users.
Compliance with applicable laws; assistance to law enforcement agencies; exercising and defending legal claims. We may process your personal data in order to comply with our legal obligation under applicable laws (including Indian laws such as the Digital Personal Data Protection Act, 2023) and to exercise legal claims. The legal basis for processing this data is compliance with our legal obligations and our legitimate interests. Our legitimate interests in this case are compliance with our legal obligations, assisting law enforcement agencies when legally required, and defending and exercising our legal claims.

5. How We Use Your Data (We Do NOT Sell Your Information)

⚠️ Important: We Do NOT Sell Your Personal Information

Kepo Games does NOT sell, rent, or trade your personal information to any third parties for monetary or other valuable consideration.

5.1 Data Collection for Analytics Only

We collect and use your personal data solely for the following legitimate purposes:

5.2 No Sale or Rental of Data

To be absolutely clear:

5.3 Data Sharing vs. Data Selling

While we share certain data with service providers and advertising partners as described in Section 6 below, this sharing is done:

If you have concerns about data sharing with advertising networks, you can opt-out of personalized advertising through your device settings as described in Section 3.2 above.

6. With Whom Do We Share Your Personal Data?

We may share your personal data with the following categories of recipients, but only to the extent necessary to provide our services and as described in this Policy:

6.1 Payment Processors

Third-party payment processors (Google Play Store, Apple App Store), for the purpose of facilitating your payments when using our App. These third parties have access to limited personal data necessary to process transactions on our behalf. We do not receive or store your full payment card details.

6.2 Service Providers

Service providers working on our behalf who need access to certain personal data in order to provide their services to us. These companies include, but are not limited to:

These service providers are contractually obligated to use your data only for the purposes we specify and to protect your information.

6.3 Advertising Partners

Advertising partners (as listed in Section 2.1) to display advertising in our App. Our third-party advertisers use Tracking Technologies to gather information about your activities on our App and other apps in order to provide you with advertising based upon your behavior and interests. Important: While we share certain data with advertising partners to enable ad display, this does NOT constitute a "sale" of your data. We receive advertising revenue based on ad impressions and interactions, not from selling your personal information.

The advertising partners we work with include:

6.4 Third-Party Integrations

Our App allows you to integrate with certain third-party services, in order to connect your account to our App or to place purchases (e.g., Apple, Google or Facebook accounts). When you use these integrations, these third parties may collect information in accordance with their own privacy policies.

6.5 Analytics Providers

Analytics providers (as listed in Section 2.2) to help us understand how users interact with our App. This includes:

These providers help us analyze app usage, user behavior, and performance metrics in aggregate form to improve our services.

6.6 Law Enforcement Agencies and Legal Obligations

We may disclose some data about you to government or law enforcement officials or private parties when required by law or when we believe in good faith that disclosure is necessary. The disclosure will be made in our sole discretion, as we believe it necessary or appropriate to:

6.7 Auditors and Advisers

We may share your data with our external auditors, advisors and professional service providers (e.g., lawyers, accountants, insurers, tax consultants) to ensure our compliance with regulatory requirements and industry standards, auditing, managing disputes, and obtaining professional advice.

6.8 Business Transfers

We may transfer or otherwise share your data in case of entering into a business transaction such as a merger, acquisition, reorganization, bankruptcy, or sale of some or all of our assets. In such cases, your personal data may be transferred to the acquiring entity, and you will be notified via email and/or a prominent notice in our App of any such change in ownership or control of your personal information.

7. Sources of Personal Data

The above-mentioned personal data was collected and obtained from the following categories of sources:

8. Marketing and Advertising

We may use your personal data ourselves or by using our third-party service providers for the purpose of providing you with promotional materials, in-game offers, and advertisements which we believe may interest you.

8.1 Types of Marketing Communications

Marketing communications may include:

8.2 Opting Out of Marketing

You can decline receiving marketing communications from us at any time by:

Please note that even if you unsubscribe from our marketing communications, we will continue to send you service-related updates and notifications that are necessary for the operation of our App (such as account security alerts, purchase confirmations, or critical updates).

9. Your Privacy Rights

Depending on the jurisdiction in which you reside, you may have certain rights under relevant applicable laws regarding the collection and processing of your personal data. To the extent these rights apply and concern you, you can contact us via the contact details available below and ask to exercise the following rights:

9.1 Rights of Access to Your Personal Data

You have the right to receive confirmation as to whether or not personal data concerning you is being processed, and access your stored personal data, together with supplementary information including the purposes of processing, categories of data, and recipients of the data.

9.2 Right of Data Portability

You have the right to request us to move, copy and transfer your personal data easily from one IT environment to another, in a safe and secure way, without affecting its usability. We will provide your data in a structured, commonly used, and machine-readable format.

9.3 Right of Rectification

You have the right to request rectification of your personal data in our control in the event that you believe the personal data held by us is inaccurate, incomplete or outdated. We will make reasonable efforts to update inaccurate or incomplete data promptly upon your request.

9.4 Right of Deletion/Erasure

You have the right to request that we erase or delete personal data held about you at any time. Upon receiving a valid deletion request, we will delete your personal data from our active databases within a reasonable timeframe, subject to legal retention requirements.

9.5 Right to Restriction or Objection to Processing

You have the right to request that we restrict or cease to conduct certain personal data processes at any time. You can object to the processing of your personal data for direct marketing purposes at any time.

9.6 Right to Withdraw Your Consent

To the extent we process personal data on the basis of your consent, you have the right to withdraw your given consent at any time. The withdrawal of consent will not affect the lawfulness of processing based on consent before its withdrawal.

9.7 Right Not to Be Subject to Automated Decision Making

You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects or similarly significantly affects you. Our App does not make automated decisions that significantly affect you without human involvement.

9.8 Right to Opt-Out of Data Sharing for Targeted Advertising

We Do NOT Sell Your Personal Information. However, you have the right to opt-out of data sharing with advertising partners for targeted advertising purposes.

As stated clearly in Section 5, Kepo Games does NOT sell your personal information to any third parties for monetary or other valuable consideration. However, we do share certain data with advertising partners to display relevant ads in our App.

You can opt-out of personalized/targeted advertising by:

After you opt-out, we may continue sharing some personal data with our partners to help us perform business-related functions such as, but not limited to, providing the App, ensuring that the App is working correctly and securely, providing aggregate statistics and analytics, and preventing fraud. However, this data will not be used for targeted advertising purposes.

9.9 Right to Non-Discrimination

You have the right to be free from any discrimination for exercising your rights, such as offering you different pricing or products, or by providing you with a different level or quality of services, based solely upon your request to exercise your privacy rights.

9.10 Right to Lodge a Complaint

All requests, complaints or queries may be addressed to Kepo Games at the following email address: support@kepoo.id. We will consider any requests, complaints or queries and provide you with a reply within 30 days or as required by applicable law. We take our obligations seriously and we ask that any concerns be brought to our attention first, so that we can try to resolve them.

If you are unsatisfied with our response, you have the right to lodge a complaint with the applicable data protection supervisory authority in your jurisdiction. For users in India, you may contact the Data Protection Board of India once it becomes operational.

Please note: These rights are not absolute and may be subject to our own legitimate interests and regulatory requirements. In some cases, we may be legally required to retain certain information or may need to verify your identity before processing your request. You are welcome to contact us for any questions or requests through our contact details below.

9.11 How to Exercise Your Rights

To exercise any of your rights, please contact us at support@kepoo.id with the following information:

9.12 Verification and Authorized Agent

You can use an authorized agent to make a request to exercise your right under applicable laws on your behalf if:

If you use an authorized agent to submit a request to exercise your right, please provide us with a certified copy of your written declaration authorizing the authorized agent to act on your behalf using the contact information below.

The request must:

We will only use personal data provided in a verifiable consumer request to verify the requestor's identity or authority to make the request. Making a verifiable consumer request does not require you to create an account with us.

10. Transfer of Personal Data

We may store and process information, including your personal data, in various jurisdictions around the world, including but not limited to India and other countries where our service providers are located, for the purposes detailed in this Policy.

10.1 Cross-Border Data Transfers

When we transfer personal data outside of India or your country of residence, we ensure that:

10.2 Data Storage Locations

Your personal data may be stored and processed in data centers located in:

Regardless of where your data is stored, we implement appropriate technical and organizational measures to protect your personal data in accordance with this Policy and applicable laws.

11. How Do We Protect Your Data?

We are strongly committed to the protection of your personal data and information, and we implement industry-standard security measures to safeguard your information.

11.1 Security Measures

We take reasonable technical and organizational steps to protect your personal data, including:

11.2 Your Responsibility

While we take security seriously, you also play a role in protecting your data:

11.3 Reporting Security Issues

Despite our efforts, no method of transmission over the internet or electronic storage is 100% secure. If you notice any security vulnerabilities or have concerns about the security of your data, please report them to us immediately at support@kepoo.id with the subject line "Security Issue" so we can investigate and resolve it as soon as possible.

11.4 Data Breach Notification

In the unlikely event of a data breach that affects your personal data, we will:

12. Children's Privacy (Under 13 Not Permitted)

⚠️ Age Restriction: Users Must Be 13 Years or Older (16+ in Certain Regions)

Our App is NOT intended for children under the age of 13 (or under 16 in Europe and certain other jurisdictions).

12.1 Age Requirements

By accessing, using or interacting with our App, you represent and warrant that:

12.2 We Do Not Knowingly Collect Children's Data

We do not knowingly collect, solicit, or process personal data from anyone under the age of 13 (or 16 in applicable jurisdictions). We do not target our App to children, and our content and features are designed for users above the minimum age requirement.

12.3 If We Learn of Children's Data Collection

In the event we learn that we have inadvertently gathered personal information from children under the age of 13 (or 16 in applicable jurisdictions), we will take immediate action to:

12.4 Reporting Underage Users

If you are a parent or legal guardian and you believe that your child under the age of 13 (or 16 in applicable jurisdictions) has provided us with personal information without your consent, please contact us immediately at support@kepoo.id with the subject line "Underage User Report" and we will take prompt action to delete such information and terminate the account.

12.5 Parental Controls

We encourage parents and guardians to:

13. Data Retention

We will retain your personal data only for as long as necessary to fulfill the purposes for which it was collected and to comply with our legal and business requirements.

13.1 Retention Periods

We retain different types of data for different periods based on the nature of the data and the purpose for which it was collected:

Type of Data Retention Period Reason
Account Information (email, username, profile) As long as your account is active + 30 days after account deletion To provide services and allow for account recovery
Gameplay Data (progress, scores, achievements) As long as your account is active + 90 days after account deletion To provide gaming services and maintain game integrity
Purchase History and Transaction Records As long as your account is active + 7 years after account deletion Legal and tax requirements, fraud prevention, dispute resolution
Technical Data (IP address, device ID, advertising ID) Up to 180 days from collection Analytics, fraud detection, and app improvement
Analytics and Usage Data Up to 24 months in aggregated/anonymized form App improvement, trend analysis, and performance optimization
Customer Support Communications 3 years from the last communication Customer service quality, dispute resolution, legal compliance
Marketing Communications Opt-out Records Indefinitely (or until you provide new consent) To respect your preferences and comply with regulations
Legal and Compliance Records As required by applicable laws (typically 7 years) Compliance with legal obligations, defense of legal claims

13.2 Account Deletion

When you request account deletion:

13.3 Inactive Accounts

If your account remains inactive (no login activity) for a continuous period of 3 years, we may:

13.4 Backup and Archive Data

Please note that deleted data may remain in our backup systems for an additional period of up to 90 days. Backup data is stored securely and is not accessible for active use. After this period, the data will be permanently deleted from our backup systems as well.

13.5 Legal Holds

In some cases, we may be legally required to retain data for longer periods, such as:

14. Compliance with Indian Laws

Compliance with Indian Data Protection Laws

Kepo Games is committed to complying with all applicable Indian laws and regulations regarding data protection and privacy.

14.1 Digital Personal Data Protection Act, 2023 (DPDP Act)

We comply with the Digital Personal Data Protection Act, 2023, and its rules and regulations as they come into effect. Under the DPDP Act, we ensure that:

14.2 Information Technology Act, 2000 and Rules

We also comply with the Information Technology Act, 2000, and related rules, including:

14.3 Rights Under Indian Law

In addition to the rights mentioned in Section 9, under Indian data protection laws, you have the following rights:

14.4 Grievance Redressal Mechanism

In accordance with Indian laws, we have established a grievance redressal mechanism. If you have any grievances or complaints regarding the processing of your personal data, you may contact us at:

We will acknowledge your grievance within 24 hours and resolve it within 30 days from the date of receipt, or as required by applicable law.

14.5 Consent Management

For users in India, we obtain your consent before collecting and processing personal data where required by law. Your consent is:

14.6 Data Localization (if applicable)

We comply with any data localization requirements under Indian laws. Where required, we ensure that certain categories of personal data are stored and processed within India. However, as specified in Section 10, some data may be transferred and stored outside India with appropriate safeguards in place.

14.7 Cooperation with Indian Authorities

We cooperate with Indian government authorities, including the Data Protection Board of India (once operational), in accordance with applicable laws and regulations. We will respond to lawful requests from Indian authorities in a timely manner and as required by law.

15. Changes to This Policy

We May Update This Privacy Policy

We reserve the right to modify, amend, or update this Privacy Policy at any time and for any reason at our sole discretion.

15.1 Right to Modify

Kepo Games reserves the right to change, modify, add, or remove portions of this Privacy Policy at any time. Changes may be made for various reasons, including but not limited to:

15.2 How We Notify You of Changes

When we make changes to this Privacy Policy:

15.3 Your Responsibility to Review

It is your responsibility to review this Privacy Policy periodically. You are advised to check this Policy regularly for updates. We recommend reviewing this Policy at least every 3-6 months or whenever you notice the "Last Modified" date has changed.

15.4 Continued Use Constitutes Acceptance

By continuing to access or use our App after any revisions become effective, you agree to be bound by the updated Privacy Policy. If you do not agree to the updated Policy, you must immediately stop using our App and may request deletion of your account and data as described in Section 9.4.

15.5 Material Changes Requiring Consent

If changes to this Policy require your consent under applicable law (such as changes that would allow new uses of your personal data not previously disclosed), we will:

15.6 Archived Versions

We may maintain archived versions of this Privacy Policy for reference purposes. If you would like to review a previous version of this Policy, please contact us at support@kepoo.id.

15.7 No Retroactive Application

Unless otherwise required by law or unless you provide additional consent, any changes to this Privacy Policy will not be applied retroactively. This means that we will only apply the updated Policy to personal data collected or processed after the effective date of the changes, except where:

16. Contact Us

Get in Touch

If you have any questions, concerns, comments, or requests regarding this Privacy Policy or our data practices, please contact us:

Email: support@kepoo.id

Developer: Kepo Games

Location: Indonesia

Response Time

We aim to respond to all inquiries within 3-5 business days. For urgent matters related to security or data breaches, we will respond as quickly as possible.

What to Include in Your Message

When contacting us, please include:

Types of Inquiries We Handle


Thank you for trusting Kepo Games with your privacy.

© 2025 Kepo Games. All rights reserved.

This Privacy Policy was last updated on December 29, 2025.